CoinDesk and Art Blocks Release Microcosms to Supercharge IRL Events With NFTs
Unlike with a traditional event ticket that simply gains you entrance to an event, we focused a set of on-the-ground rewards to enhance an attendee’s experience. Beyond access, all users get our DESK token airdropped to them. The token can be used at the event for food, drink, merchandise or experiences. Based on an algorithm, additional people will receive special rewards like a speaking slot at Consensus, a booth on the show floor, a comped hotel stay or meetings with key venture capitalists who are investing in Web3. If recipients have no use for a reward, they can sell it on the open market to someone who could make use of it. We have more than 350 special rewards to distribute to the 1,000 people who may mint this pass.